Grime Boss to Sponsor Jason White in NASCAR Camping World Truck Series

Tuesday, October 23, 2012


Grime Boss to Sponsor Jason White in NASCAR Camping World Truck Series
Will Partner with No. 23 Ford F-150 in 5 Races
MOORESVILLE, N.C. (October 23, 2012) – Grime Boss Heavy Duty Hand Wipes “with Power”, a brand from Nice Pak, will sponsor the No. 23 Ford F-150 driven by Jason White for five NASCAR Camping World Truck Series races during the 2012 and 2013 seasons, beginning with the Oct. 27  race at Martinsville. Grime Boss will be the Primary Sponsor at Martinsville.
In addition to Martinsville, White is slated to carry Grime Boss major sponsorship at Texas, Phoenix, and Homestead-Miami, with one additional race TBD in 2013.
“Nice-Pak is proud to partner with and excited to support Jason White for five Camping World Truck Series races,” said Keith McQuaid, Vice President overseeing Grime Boss.  “We believe that the truck series and its fan base is a terrific venue to help create brand awareness with motorsport enthusiasts. Grime Boss is a new heavy duty hand wipe that will clean all the toughest messes, yet they are gentle and moisturizing for hands.  This is the essential cleaning tool and not just a ‘me too’ cleaning solution.”
Grime Boss can be bought through a variety of retail channels, including Roush Yates Performance Products, starting on October 27th.
White eyes Grime Boss as being the perfect hand wipe for his team of mechanics and engineers, as well as millions of outdoor enthusiasts that visit regularly.
“Grime Boss hand wipes are the best we’ve ever seen for removing grease and oily grime that one can’t help getting into when either operating a professional race team, a shade tree do-it-yourself mechanic, or an outdoorsman heading into the fall hunting season,” White said. “Grime Boss beats all other hand wipes out there for getting our hands clean.  We are professionals and this is truly professional grade.”
To commemorate Grime Boss primary sponsorship on the No. 23 Jason White entry at Martinsville, and because the No. 23 team utilizes Roush Yates Ford FR9 engines, Roush Yates Performance Products will offer a week-long promotion of Grime Boss Heavy Duty Hand Wipes product.  Between Saturday Oct. 27 and Saturday Nov. 3, Roush Yates Performance Products ( will offer a “Buy One Get One” promotion on any Grime Boss product, either in 30-count or 60-count packages.
For more information on Grime Boss, go to, Facebook, and Twitter.
About Nice Pak
Nice-Pak, founded in 1955 and headquartered in Orangeburg, NY is the largest global producer of pre-moistened wipes, including brands such as the original Wet-Nap® Moist Towelletes, Sani-Hands® Instant Hand Sanitizing Wipes, and Sani-Cloth® Germicidal Disposable Wipes. The company pioneered the development of pre-moistened wipes as the optimum dispensing system for cleaning, sanitization and disinfecting in healthcare, household, cosmetic and personal hygiene applications. Nice-Pak/PDI leverages state-of-the-art product development and manufacturing capabilities to supply superior, leading-edge products to every class of trade. For more information, visit or Look for Grime Boss at or on Facebook at
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Brent M. Bushu
Integrity Sports Marketing
(704) 947-2300

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